ESPN considers themselves to be “The Worldwide Leader in Sport.”  In an effort to further assert that reign, last year the network launched local versions of their website.  Each of these local markets were catered to, with special in-depth coverage that was specific to their geography.  As you can well imagine, this concept was a [...] ESPN considers themselves to be “The Worldwide Leader in Sport.”  In an effort to further assert that reign, last year the network launched local versions of their website.  Each of these local markets were catered to, with special in-depth coverage that was specific to their geography.  As you can well imagine, this concept was a smash hit, inspiring 5.7 million unique pageviews in the last month alone. Seeing the opportunity to further enhance this coverage, ESPN has decided to supplement the sites with their own free iPhone apps, choosing to focus on the Dallas, Boston, Read More